Acquis, the leading provider of insurance management services to the European finance and leasing industry, has appointed Bineta Sow as its new Business Development Manager for France.

Bineta brings over 15 years of experience in financial services within IT and industrial companies and in-depth knowledge of the French leasing market. She previously worked for Arrows ECS France and ITL Equipment Finance, where she covered 4 zones (North-East and Ile de France territories), recruited and trained staff, developed an alliance strategy and created long-term partnerships.

With an Executive Master of Commercial Management from Université Paris Dauphine PSL, she held various positions at General Electric managing all business sectors: Sales Support, Inside Sales, and Sales Engineer before joining Siemens from 2017 to 2019 as Senior Sales Engineer where Bineta was in charge of Key Accounts, across all business sectors.

Dealing with CODIR contacts and managing a large portfolio, Bineta is an expert in developing programs and relationships with new customers in her key territory.

Commenting on her appointment, Julien Gautier, Head of Sales for Europe, said: “We are delighted to welcome Bineta to our sales team. Her experience, dynamism and network in France represent a considerable asset for the development of Acquis in the country. Following Acquis’ rapid growth in France, Bineta will be able to build on this momentum to support Acquis’ growth objectives in France.”

You can connect with Bineta on LinkedIn here.